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HBR’s 10 Must Reads on Sales

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This book will inspire you to: Understand your customer's buying center Integrate your sales and marketing…

Tới nơi bán
Công ty phát hành Ingram Academic Services
Philip Kotler
Ngày xuất bản 04-2018
ISBN-13 9781633693272
Kích thước 140 x 210 x 15 mm
Nhà xuất bản Harvard Business Review Press
Loại bìa Paperback
Số trang 192
SKU 3012592596486

Giới thiệu sách HBR’s 10 Must Reads on Sales

This book will inspire you to: Understand your customer’s buying center
Integrate your sales and marketing operations
Assess your business cycle and its impact on your sales force
Transition away from solution sales
Leverage the power of micromarkets
Introduce tiebreaker selling and consensus selling
Motivate your sales force properly

* Giá sản phẩm trên đã bao gồm thuế theo luật hiện hành. Tuy nhiên tuỳ vào từng loại sản phẩm hoặc phương thức, địa chỉ giao hàng mà có thể phát sinh thêm chi phí khác như phí vận chuyển, phụ phí hàng cồng kềnh, ..

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